On Monday, April 21, Netflix released the first teaser for its upcoming WWE docuseries WWE: UnReal, a collaboration with Omaha Productions and NFL Films that marks one of the streamer’s most high-profile unscripted sports projects to date. The series promises to take viewers “beyond the ring and into the real world of WWE—where the drama is just as intense offstage as it is under the spotlight.” According to Netflix, UnReal will follow the company’s top talent through the WWE pipeline, capturing behind-the-scenes dynamics from tryouts to training and into the spotlight.
Co-produced by Jamie Horowitz and Peyton Manning’s Omaha Productions, UnReal will spotlight both up-and-coming performers and the writers tasked with crafting WWE’s storylines—providing a rare look inside the performance center and the creative process that fuels weekly shows. From the NXT pipeline to the locker rooms of Raw and SmackDown, the series aims to show how the next generation of wrestling stars are discovered, developed, and delivered to audiences on a global scale. The show blends real-life aspirations with the theatrical demands of WWE storytelling, revealing how scripted drama and genuine emotion collide in the most unique of sports entertainment ecosystems. The teaser clip, which debuted on Monday morning, can be viewed here on YouTube.
This new show extends the growing collaboration between WWE and Omaha Productions. Their relationship began with Stephanie’s Places, a new entry in Omaha’s signature Places franchise, which premiered March 26 and airs Wednesdays on ESPN+. Hosted by former WWE Chief Brand Officer Stephanie McMahon, the show follows her as she explores meaningful locations and untold stories from her life and career, offering a uniquely personal and insider perspective on the evolution of WWE.
Stephanie’s Places was developed in collaboration with Omaha Productions and WWE, with McMahon serving as host and executive producer. Across the series, she travels to pivotal places in WWE history—from the site of the first WrestleMania to WWE headquarters in Stamford—and sits down with legendary talent such as “Stone Cold” Steve Austin, Paul “Triple H” Levesque, and Roman Reigns. The series combines rich archival footage with candid interviews, positioning McMahon as both storyteller and subject.
The Places franchise has become a foundational part of Omaha’s identity, beginning with Peyton’s Places, the NFL-themed series hosted by Peyton Manning, which explored the history, personalities, and quirks of professional football. That format expanded into other sports with Eli’s Places on college football, McEnroe’s Places on tennis, Abby’s Placeson soccer, and Vince’s Places on basketball. Each version tailored its tone and storytelling to the voice of its host, helping Omaha create a cohesive yet diverse collection of shows celebrating sports culture and history.
Building on that momentum, WWE: UnReal signals a deeper commitment to storytelling that bridges sports and entertainment. The project will be led by showrunner Erik Powers and directed by Chris Weaver. Executive producers include Peyton Manning, Jamie Horowitz, Ross Ketover, Keith Cossrow, Ken Rodgers, Jessica Boddy, Lee Fitting, Ben Houser, and Marc Pomarico.
This WWE-NFL Films-Omaha Productions alliance is no coincidence. The three entities share an unmatched pedigree in sports storytelling: WWE with its decades-long blend of athleticism and theatricality, NFL Films with its Emmy-winning visual and narrative craft, and Omaha Productions with its track record for culturally resonant content across multiple platforms.
Since launching in 2020, Omaha Productions has evolved into a sports media powerhouse, with a slate that includes The ManningCast—the award-winning alternate broadcast of Monday Night Football—as well as Netflix’s Quarterback, Receiver, and Starting Five, and ESPN’s Full Court Press. What began as a small production company rooted in Peyton Manning’s post-football ambitions has become one of the most influential forces in athlete-driven content.
At the heart of that rise is the creative partnership between Manning and Horowitz. The duo built Omaha by emphasizing trust, curation, and collaboration. That growth has come with strategic investments and creative expansions. Omaha recently signed a first-look deal with 20th Television to enter the scripted space and received a minority investment from Patrick Whitesell’s new Silver Lake–backed media platform—moves that reinforce Omaha’s ambitions to scale while staying true to its storytelling roots.
“Peyton and Jamie are the best in the business at partnering with talent and telling stories that resonate,” Whitesell said when announcing the investment. “We are thrilled to be supporting their next chapter.”
Stephanie’s Places exemplified Omaha’s approach: pairing a beloved personality with a format that reveals more than just wins and losses. In one standout episode, Stephanie visits the site of her first televised appearance as a teenager and reflects on the blend of anxiety and adrenaline that accompanied stepping into her family’s global empire. In another, she shares intimate details of her relationship with her father, WWE Chairman Vince McMahon, and discusses the personal toll of leadership in a high-profile, male-dominated industry. According to the official ESPN announcement, the series “offers fans a new way to understand the history of WWE while celebrating the impact of one of its most influential voices.”
The success of that series laid the groundwork for deeper WWE collaboration, and WWE: UnReal appears to build on that ethos—offering something for longtime fans, industry insiders, and new audiences drawn to stories of resilience, reinvention, and ambition.
For Omaha, it’s another example of its core mission at work: partnering with iconic figures, delivering honest storytelling, and creating emotionally resonant content across the sports and entertainment spectrum.
As more details about WWE: UnReal emerge in the coming weeks, one thing is clear: the ring isn’t the only place where drama unfolds—and Omaha Productions is once again stepping into the spotlight to show us what lies beyond it.
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